The No.1 Best Seller

A Unique Insight into the Mind, Strategy and Processes of a Top Salesman

by (Author)

The book is split neatly into four sections, which build upon each other to conclude with the full methodology. The focus is not on sales techniques but on the extra-curricular detail, employed by only the best, that is often omitted from the following key areas:

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Available book editions

This book is also available in eBook format from these sites.

  • Language ▸ English
  • Pages ▸ 238 Page
  • Editions ▸ eBook, Paperback
  • ISBN ▸ 0995517509
  • Amazon ASIN ▸ B01LY8VZQW
  • Published ▸ September 29, 2016

For four years in London when I was the European Sales Director, Lee was the top producer in his division. It was certainly illuminating to finally have crystallized on paper, the mindset and techniques Lee employs to be the top sales producer wherever he goes. The No.1 Best Seller is not for the faint of heart. There is no sugar coating, pretence of team selling or working for the love of a company. To truly appreciate a spectacularly successful sales producer, we now have been given a glimpse into Lee’s mindset. It isn’t about being the most popular person internally or making nice with sales management-believe I know from direct experience. Here is a man who is singularly focused on knowledge of his product and of the needs of his clients, which results in garnering the highest compensation and the most satisfied client base. His clients loved working with him and the depth of relationships he was able to establish were driven by an intrinsic motivation to offer a better service than anyone else. Let me tell you, it wasn’t easy managing Lee! However, his insights, as detailed in The No.1 Best Seller, sync with my recollections of working with him over a number of years and watching in awe as he maintained a near faultless sales record, knocking down one sale after another. The mystery is solved now as to how he did it. If I were a young sales professional or a seasoned one who wants to accelerate their success, I would acquire this book immediately!

-- Boyd McKoane
Book description:​

What does it take to be a Top Salesperson? Many books claim to have the answer, but few show you, first hand, exactly how it is achieved.

The No.1 Best Seller is a masterclass in professional selling, as seen through the eyes of a top salesman. Reflecting on an exemplary sales career, predominantly spent selling financial technology to the C-Suite and Investment Banking community, Lee Bartlett shares the mindset and methodology that have allowed him to consistently win the largest mandates in his industry.

The book is split neatly into four sections, which build upon each other to conclude with the full methodology. The focus is not on sales techniques but on the extra-curricular detail, employed by only the best, that is often omitted from the following key areas:

  • Successful product selection
  • Sales execution: forward planning, engraining effective sales processes, working efficiently, client communication, pitch preparation, invisible revenue, networking, embracing your ego and recovering lost sales
  • Navigating the various political and emotional obstacles that hinder sales success
  • Negotiating a sales-based employment contract

The landscape of professional selling is constantly evolving to suit modern-day buyer habits, but core sales principles will always hold true. This fascinating autobiographical account provides an eye-opening insight into the level of detail and discipline that a top salesperson employs – not only to gain an edge over their competition but, ultimately, to close more business.

This book is a valuable resource for anyone new to the sales industry, or for those wishing to broaden or benchmark their sales knowledge and ability.

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